Certifications
UX Academy
Designlab, January 2025
Comprehensive UX design program focusing on user-centered design principles, research, prototyping, and visual design.
Google Agile Project Management Certificate
Coursera, February 2024
Certification in agile methodologies, tools, and leadership skills for effective project management.
Google UX Design Certificate
Coursera, November 2023
Credential in UX design, covering user research, wireframing, prototyping, and accessibility best practices.
Relevant Experience
Visit Jacksonville (Jacksonville, FL) Marketing Social Media Manager - Incorporated storytelling, design, and video editing principles to create engaging content for social media (Instagram, Facebook, TikTok, LinkedIn, Twitter, Pinterest, YouTube) - Leveraged analytics and an understanding of trends to increase engagement on all social media platforms by 10% - Oversaw the social media ambassador program, which included 17 micro-influencers - Created a new sitemap as part of the redesign of the website and maintained the website after the redesign (design and content updates)
Out of Dust Marketing and Communication (Jacksonville, FL) Digital Marketing Specialist Connected with up to 8 clients at a time in varying industries (non-profit, food and beverage, professional services, etc) to understand their marketing needs as well as their target market/end users to plan and execute all duties related to: - social media (content, posting/scheduling, reputation management) - graphics (social media, brand identity, flyers, etc) and video (from pre to post production) - SEO (keywords, writing, web optimization) - email marketing (A/B testing, automation) - digital advertising (Meta, LinkedIn)
Beaches Emergency Assistance Ministry (Jacksonville Beach, FL) Creative Coordinator - ​Conducted usability testing and created a new sitemap as part of the redesign of the website and worked with an agency to maintain the website after the redesign - Created and reviewed all marketing materials (written, graphic and videos) - Maintained all social media platforms (company and thrift store) - Created and maintained relationships with clients, volunteers and donors
Internship Experience
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Florida Theatre (Jacksonville, FL): Marketing/Public Relations Internship (June 2013 - August 2013)
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PDQ (Tampa, FL): Marketing/Public Relations Internship (October 2012 - December 2012)
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Dalton Agency (Jacksonville, FL): Public Relations Internship (June 2011 - August 2011)
Volunteer Experience
Swaminarayan Akshardham North America (Robbinsville, NJ) Communications, Engagement and Visitor Experience Team Manager - Volunteered full-time to support branding and marketing for a major cultural landmark. - Managed a team of 30+ volunteers to execute strategic initiatives. - Conducted 400+ on-camera interviews with high-profile guests and visitors. - Developed visitor experience strategies through interviews and walkthroughs, focusing on messaging and environment.
Additional Volunteer Experience (BAPS Swaminarayan Sanstha):
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National Graphic Design Team Manager (2023 - Present)
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Branding and Communications Advisory Committee National Coordinator (2012 - Present)
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National Video Production Manager (Virtual Programs) (2020-2023)